As a beauty professional, you invest significant time, effort and resources into perfecting your craft, and you deserve to be paid your worth. However, we understand that it can be hard to price treatments in a way that maximises your profitability.  

Whether it's because you don’t want to charge more than a cheaper competitor down the road, you’re unsure on exactly how to work out the costing, or you underestimate your worth, there are plenty of reasons that many artists are not charging as much as they should. 

Setting the right price not only ensures your business remains profitable and successful, but it also reflects the quality, value and expertise of your services.  

Here's our guide to help you determine how to charge your treatments to ensure profitability in your business. 

As a professional lash artist, staying ahead of the latest trends is essential so you’re prepared for any client request. One of the biggest trends sweeping the lash industry right now is manga lashes. Inspired by the bold, spiky lash styles seen on anime characters, manga lashes create a dramatic, doll-like effect that is gaining massive popularity across social media platforms, especially TikTok. 

With over 108 million posts related to manga lashes on TikTok, it’s clear that clients are loving this unique style. If you haven’t already had clients requesting this look, it’s only a matter of time. Here’s everything you need to know about manga lashes and how to master the technique. 

We’re heading back to Professional Beauty with exciting treatment demos, exclusive offers, brand new products and much more. Alongisde our besties at HD Brows and Nouveau Lashes, we’ll see you at Professional Beauty North on Stand H36 and Professional Beauty Autumn on Stand 331.